TRAVEL MARKETING & MEDIA

PODCAST

Hosted by travel industry expert and travel TV host Sandra McLemore, this podcast is the story of every challenge she has ever had in her business and how you can navigate them in yours.

TRAVEL MARKETING + MEDIA PODCAST

Hosted by Sandra McLemore

If you’re looking to grow a wildly profitable travel business that brings you joy, you’ll need a consistent stream of new clients. Living client to client is like living paycheck to paycheck. And nobody wants that.

Hosted by travel industry expert and travel TV host Sandra McLemore, this podcast is the story of every challenge she has ever had in her business startup journey.

Starting her business with just $40 in her back pocket, she shares with you the frameworks and formulas she used along the way to growing her thriving brand so that you can do the same. Hear Sandra’s story in episode 1.

Listen right here on our website, or download episodes to listen from your favorite platform.

ALL episodes

70+ New episodes coming soon, 2023

LATEST EPISODE

Website in a Weekend – Is it for you?

Not sure if our Website in a Weekend Experience is for you or not? Well, it may not be. In this episode we’ll talk about who should and should not sign up, we’ll hear honest feedback from two advisors who …

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Website in a Weekend – Is it for you?

Not sure if our Website in a Weekend Experience is for you or not? Well, it may not be. In this episode we’ll talk about who should and should not sign up, we’ll hear honest feedback from two advisors who …

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Social Media S.O.S.: 4 Common Mistakes You Might Be Making

If you’re feeling exhausted from investing time and energy into social media without seeing any payoff – lacking likes, comments, or meaningful engagement beyond your inner circle – here are four common mistakes that could be causing your frustration and …

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The Travel Marketing All Access Pass – Everything You Need to Know

The All Access Pass for travel marketing is available for registration twice a year, and with enrollment currently open, it’s the perfect opportunity to delve into what this program offers, its target audience, and how it can enhance your marketing …

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Q&A: Crafting Content, Balancing Budgets, and Conference Success

In this enlightening episode of our Travel Marketing & Media ® podcast, we tackle some of the most pressing questions faced by both new and mid-level travel advisors. Drawing from extensive industry experience, we provide practical, actionable advice to navigate …

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Email Marketing: How to Shift Your Mindset and Overcome Your Fear

In this eye-opening episode of the Travel Marketing & Media ® podcast, host Sandra McLemore, a luminary in travel marketing, dives deep into the common fears that hold back travel agencies from harnessing the full power of email marketing. “Email …

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Q&A: Fee Strategies, Video Sales Magic, and Getting Testimonials

In Episode 32 of our Travel Marketing & Media ® podcast, Sandra McLemore, a luminary in travel marketing, answers four crucial questions to help travel agencies adapt and thrive in a changing industry landscape. We begin with a delicate yet …

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Unveiling Two Major Marketing Lessons from ‘The Bachelor’ for Travel Agencies

Dive into a unique episode of the Travel Marketing & Media ® podcast, where we unravel the secrets of ‘The Bachelor’ to transform travel marketing. Discover how the diverse seasons of this iconic show hold key lessons for presenting your …

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Q&A: River Cruise Marketing Events, Converting Leads, and Facebook Group Engagement Hacks

In this engaging Q&A episode of the Travel Marketing & Media ® podcast, renowned travel marketing expert Sandra McLemore tackles your burning questions, providing valuable insights and actionable advice for travel agencies. First up, Sandra reveals the best strategies for …

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2024 First Week Focus: Do These 4 Tasks Before the End of the Week

Ready to jumpstart your year with some clarity and calm? We’ve got you covered in our latest podcast episode. It’s all about four easy-peasy steps you can nail before the end of the first week in January. This isn’t just …

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Q&A – Lead Magnets, Event Networking, and Planning Fees

In Episode 28 of the Travel Marketing & Media podcast, host Sandra McLemore, a renowned marketing expert in the travel industry, addresses three real questions sent in by travel agency owners, advisors, and agents. The episode begins with a deep …

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The First of Two Game-Changing Tools for Your Business!

If you’re looking to achieve record sales and commission for your travel business in 2024, perhaps numbers that you have never seen before, you’re going to need to do something differently. At Travel Marketing & Media ®, we have decided …

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Q&A – Mastering Marketing Funnels and Overcoming Imposter Syndrome

In this insightful episode of the Travel Marketing & Media ® podcast, host Sandra McLemore, a renowned travel industry marketing genius, dives deep into the world of travel marketing. Episode 26 is a special Q&A session where Sandra addresses pressing …

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Why You Should Only be Focused on 6-10 Suppliers

Streamlining for Success: The Power of Fewer Suppliers! Join Sandra McLemore, travel marketing expert and CEO of Travel Marketing & Media as she delves into the transformative strategy of working with 10 or less suppliers. Discover how prioritizing quality over …

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Your Questions Answered!

Welcome to Q&A Day, where travel industry expert and business coach Sandra McLemore addresses questions submitted by travel business owners, guiding them in resolving challenges within their companies. In this episode, Sandra delves into the significance of participating in both …

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Focus 90% of Your Marketing on These 3 Things – Now!

In this super helpful podcast episode you’ll get a clear-cut game plan on how to rock your marketing. It’s like a light in the marketing maze, especially when you’re swamped with too many choices and find yourself hopping from one …

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Travel Agency Websites Q&A

Are you a travel agency owner looking to enhance your website’s performance and boost conversions? In this podcast episode, Sandra delves into the world of websites, addressing questions and insights gathered from our recent ‘Website in a Weekend’ workshop participants. …

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Take these 5 things OFF your website right now

In the lead-up to our 4th ‘Website in a Weekend’ event, our team at TMM has had the chance to review many of your existing websites. And we’ve spotted a recurring theme that’s honestly stirred some strong emotions within our …

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Do you have a traffic problem, a conversion problem…. or both?!

In the bustling world of travel, attracting potential clients and then turning their interest into solid bookings can sometimes feel like navigating through a maze without a map. As a travel agent, advisor or agency owner, are you finding it …

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The relationship between marketing, sales, and the 4 x 100m relay

Do you know the difference between marketing and sales? Do know where one stops and the other starts? Do you know how they rely on each other? Using the analogy of a 4 x 100m relay, this episode will guide …

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Why we QUIT social media & why you might too!

I see you over there, lost in the jungle of social media algorithms and content waiting for that next booking to land in your inbox. Refresh.. refresh… still not there. Remember the days when your most challenging task was remembering …

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Two places you will ALWAYS find new luxury clients

In this epsiode we are diving deep into the glamorous world of luxury travel. Ever wondered where to find those elusive jet-setters? We’ll talk about two tactics that ALWAYS work. The first is ads and the second is in person …

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Is someone else trafficking and benefiting from you website?

Website traffic and social media ads are incredible ways to target your audience, getting the attention of the audience you are looking for. You know you can run ads to target the following audiences: People who have visited your website …

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What you need to know before you choose your first/next host agency

Choosing a host agency can be as tricky as packing a suitcase for a month-long vacation. With varying offerings, the quest for the perfect fit, reputation and trust considerations, support and resources, financial factors, and contractual agreements, it’s like navigating …

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From fashion merchandiser to travel advisor – how this Mom made the leap

From fashion merchandiser to travel advisor! Join us in this episode as we chat with Amy Little, a travel advisor who crafts amazing vacations for curious travelers. Amy shares her insights on balancing life and her travel business while helping …

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How Moonglade Travel creates, markets and sells escorted group travel

In this episode, we learn from your fellow travel advisor Shanell from Moonglade Travel. She generously shares how she creates the program for, markets, and sells her escorted group travel. Moonglade Travel is a luxury boutique travel company specializing in …

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How to keep people on your website for longer (and why you want to)

One day, somebody in a boardroom said this… let’s sell furniture to people and make them build it themselves. And let’s make them walk around the store following arrows so that they look at every single thing we want them …

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How hashtags actually work + our clever 4 category hashtag system for travel advisors

If Hashtags give you a headache, I think you’re going to love today’s episode. We’re going to talk all about what a hashtag is, and how I first truly understood hashtags.  And I have to say it was a long …

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Why your lead magnet isn’t working and how to fix it

So if you have a lead magnet or if you have ever had a lead magnet and it doesn’t work in this episode, my friend is for you because I know that feeling.  I know that feeling of finally wrapping …

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What is a lead magnet and why do you need one?

If you keep hearing the terms “lead magnet… freebie… give-away… free offer… IFO” thrown around and you aren’t sure what to make of it, it’s OK. In this episode, I’m going to lay it all out for you using a …

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Three things you are doing that attract price shoppers and DIY clients

Do you attract the wrong clients? Are you trying to persuade your audience to book different types of travel (the ones you want to sell)? Or perhaps you have no problem attracting new prospects but they end up ghosting you …

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Where social media fits in your travel business

If you are exhausted by the social media game, this episode is for you. We sit down and have a real conversation about social media in this episode. I think you’ll be pleasantly surprised when and how I counsel you …

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How to choose the right mentor and services for your travel business

Your mentor has to show proof that they have had/currently have results in their methodology – for themselves or a travel advisor. Don’t be their “first”. Do you ever open your inbox and feel like you have been punched in …

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Stop working for free – start charging planning fees NOW

As many of you know, I started my career in the travel industry as a travel advisor for STA Travel. I worked in a few of their branches before moving up to their head office in the UK. When I …

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Two ways to choose (or clarify) your travel niche

A specific quote keeps popping up everywhere I go right now. I saw it on Pinterest and then in a notebook in Homegoods. Now it’s my ride-or-die quote sitting front and center on a post-it note in my office… You …

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Why my business failed and made NO money

🎶 (if you know the Fresh Prince of Belair opener, sing along in your head) Now this is a story all about how My life got flipped turned upside down And I’d like to take a minute, just sit right …

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tell me when new episodes drop

listen. learn. implement

DO YOU HAVE A QUESTION FOR SANDRA?

Send your question and she’ll answer it on an upcoming Travel Marketing Townhall. 

Ask her anything about starting or scaling your travel business. There is no question too big or two small!

Office Closures

Our office is closed on the following days in 2023

JUNE 16

Business + Team Development

JUNE 19

Juneteenth

JULY 4

Independence Day

JULY 6 - 7

Business + Team Development

AUGUST 9

Business + Team Development

September 4

Labor Day

September 25

Business + Team Development

NOVEMBER 10

Veterans Day

NOVEMBER 23

Thanksgiving

DECEMBER 25

Christmas Day

DECEMBER 26

Business + Team Development

PLEASE CHOOSE YOUR PAYMENT PREFERENCE

TWELVE INSTALLMENTS – Special offer that requires prior approval. For clarification, please email designsupport@cottammclemore.com  *Additional $500 premium applies to WordPress site

Angela J

Angela brings a lifetime, literally, of writing and travel experience to the team. She has traveled to more than 30 countries—and has lived in four of them.

What I do

Create high-quality content

On my travel bucket list

Antarctica, the Galapagos, Egypt, Slovenia and Patagonia are currently at the top of the list, but I want to go EVERYWHERE.

My fave food

Anything with avocado

My favorite people in my life

Family and friends, of course! Especially the ones who join me on epic travel adventures…some of whom I met on epic travel adventures.

Laura P

In my free time, I’m a musician (pianist/vocalist/guitarist) and photographer while looking for opportunities to go hiking, travel, and read, especially about psychology. I love to visually bring clients dreams to life!

What I do

 As Design Lead and one of Travel Marketing and Media’s designers, I help manage the design team while designing websites, logos, and marketing kits for clients. With an MBA, I have over 20 years of experience in marketing and design, including over 10 years managing a marketing firm.

On my travel bucket list

Scotland, Ireland, Switzerland, Africa, Thailand, Alaska, Montana

My fave food

mango, pineapple, jalapeno, spicy Thai or Korean and BBQ (especially Kansas City BBQ brisket burnt ends), I also love to cook and try new foods!

 

 

My favorite people in my life

My fiance, family and my 15-year old rescued pomeranian chihuahua Casper

Es M

Es is a creative digital designer. She enjoys creating and designing websites and graphics. When she’s not designing websites, she’s hiking and enjoying the outdoors.

What I do

Wordpress and Wix Website Designer.

 

 

On my travel bucket list

Thailand, Mauritius, and Mozambique.

My fave food

Malva pudding – A caramelized sweet cake soaked in creamy syrup and typically served with custard, but I like mine with vanilla ice cream.

My favorite people in my life

My family and my friends. 

Jacqueline K

Jacqueline herself is an avid traveler and brings exceptional experience to the team with her digital marketing, branding and operations.  In her own words she is always looking to add new skills to her arsenal!

What I do

I’m one of TMM’s Marketing Coordinators

On my travel bucket list

Everywhere I haven’t been! Top of my list is Finnish Lapland, Egypt, South Africa, and Antarctica

My fave food

The 3 P’s: Pizza, Pasta, and Popcorn, plus Rack of Lamb and anything Wild Boar

My favorite people in my life

I just got married (Yay for being a COVID-Bride) so my husband, my family, my friends who are really family.  I’ve lived around the United States and have been lucky enough to find a really incredible group of people to laugh with, talk to, go on adventures, and just love each other.

Hannah W

Hannah joins our group with a skillset packed with design, social media and communication roles.  She supports our team in any way she can and has an extensive background in all things marketing. 

What I do

NA

On my travel bucket list

NA

My fave food

NA

My favorite people in my life

NA

Jordana M

Jordana brings 17 years of travel industry experience to the team. She’s traveled to 80+ countries, spends every spare minute she can exploring her local mountains, and is the proud Mother of an adventurous, globetrotting little human.

What I do

Copy shop Writer

On my travel bucket list

Antarctica

My fave food

Singaporean Chicken Rice

My favorite people in my life

My son, my Mom, and my community of girlfriends

Orestes D

Orestes is the lead on Wordpress development projects. He possesses 10+ years of experience working with companies to bring their ideal online presence to life, with clientele ranging from small business owners to large travel brands.

What I do

Build all the Wordpress websites.

On my travel bucket list

Scotland, Ireland and India.

My fave food

Mexican and Italian.

My favorite people in my life

My wife, kids and family.

Lou M

Always up for a new adventure and learning more about what the world has to offer. A laid-back and caring individual that loves spending time with her family, playing guitar, reading, and solving puzzles.

What I do

I’m a Graphic Designer and Design Support for Travel Marketing and Media. I help create websites and other graphic elements, as well as helping my other team members. I also work with other clients creating UI and digital content on many platforms.

On my travel bucket list

Italy, Maldives, and Australia.

My fave food

I love smoked salmon and cream cheese on a croissant, sushi, watermelon, any warm homemade food, and a cup of matcha latte any time.

My favorite people in my life

My family is my everything. All I do is for them. My partner holds the most special place in my heart, as I can’t see myself without him.

Kelsea R

Kelsea is one of our 4 amazing concierges providing excellent service to Travel Marketing and Media Clients. She brings 10+ years of experience and also assists in project management. She is always up for a challenge and looking to get things done!

What I do

I am a Client Concierge and I make sure we keep our advisors happy!

On my travel bucket list

Next time I’m able to travel internationally, I’ll be crossing Greece off my list

My fave food

Mexican street tacos with lots of cilantro and lime

My favorite people in my life

My partner, Cait and my hound/beagle mix, Chester.

PLEASE CHOOSE YOUR PAYMENT PREFERENCE

TWELVE INSTALLMENTS – Special offer that requires prior approval. For clarification, please email designsupport@cottammclemore.com  *Additional $500 premium applies to WordPress site
 

WE'D LOVE TO HELP YOU

To get that consistent stream of new clients you need two things; a strategy and tactics. We'd like to send you a weekly email with that help. 

 

We're here to help you build a travel business that is wildly profitable and brings you joy.

Thanks! Keep an eye on your inbox for updates.

Charisse

Charisse has a wealth of administrative knowledge and experience. She’s from North Carolina, and has a really calm demeanor yet is eager when it comes to her work.

What I do

Learning the ends and outs of the web design process, responding to questions and concerns from clients.

On my travel bucket list

Johannesburg, North Holland, Alaska

My fave food

Tex-Mex

My favorite people in my life

My mom, my sisters, my cousins, and my friends from H.S/College.

Jenn G

She specializes in blogs and articles about family and home but has a passion for travel.

When she’s not working, she enjoys time with her husband, three (adult) children, and five pets. She and her family live in a beautiful area in Maine with no shortage of things to do!

What I do

Freelance writer

On my travel bucket list

Hawaii, Italy, and Australia

My fave food

Cheeseburgers and fried chicken (not healthy, but I don’t care – yum!)

My favorite people in my life

My husband and children

Matthew D

While his degree may be in journalism, he spends most of his time focusing on blogs and social
media writing for clients in various industries. When not writing, Matthew also spends a large chunk of his time working in education. He divides his time between working in the classroom and helping to run before and after school childcare programs. In his free time, he can be found reading, crafting, and keeping up with all things pop culture (just not the Kardashians).

What I do

Content Writer

On my travel bucket list

Cyprus, Prague (Again), Argentina, Australia

My fave food

Vegetable Lasagna, Any kind of soup,  Hummus, Chex Mix

My favorite people in my life

My parents, but specifically my favorite travel companion, my mother.

Jonnelle Davis

In the meantime, as a travel content editor, Jonnelle helps to deliver clean and engaging content to our travel agents.

She enjoys reading, writing, and spending time with her family, and she savors opportunities to have new experiences, big and small.

What I do

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On my travel bucket list

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My fave food

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My favorite people in my life

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Anthony McLemore

Not only does Anthony co-host some of the video related Power Sessions with Sandra, but he also created an incredible course for travel bussinesses showing them how to use video to increase their sales.

If you’re lucky you’ll also catch him at a travel conference on stage or in our booth.

What I do

I direct and produce video content for travel suppliers such as cruise lines, hotel chains, associations, consortia, host agencies, and tour operators. My expertise is in interviewing and storytelling and the content that I produce is an excellent investment for suppliers as they can use it for many years to come. I travel with a film crew to the suppliers and we also travel to destinations to capture photos and videos to build supplier media libraries.

On my travel bucket list

Snowboarding in the Swiss Alps, exploring the South Pacific islands where my wife’s family is from, a safari with my son and wife in South Africa, and a first-class train adventure somewhere exotic.

My fave food

Japanese, Thai, Italian, Greek

My favorite people in my life

Not surprisingly…. Sandra and Houston! I also have amazing parents, family, and friends in every corner of the globe that I am grateful for.

Dana B

When she’s not making beautiful websites, Dana enjoys spending time with her husband and young daughter. She’s always looking to plan their next road trip or outdoor adventure, and can’t help but be expired but the amazing destinations she learns about through her work every day.

What I do

I help bring the client’s business to life by crafting stunning websites and marketing pieces to showcase their unique travel services.

On my travel bucket list

My travel bucket list right now is focused more on domestic destinations. I want to see more of our beautiful country–the Rockies, the Grand Canyon, the New England coast, the Florida Keys, and Hawaii just to name a few!

My fave food

I love all different kinds of foods but right now I’m really digging Mediterranean flavors. Give me all the garlic and all the spices!

My favorite people in my life

My favorite people in my life are of course my husband and daughter, my parents and siblings, and my dog Lucy!

Jenny M

Tasnia is an avid traveler who provides writing content for travel businesses. She acquires extensive experience as a writer and brings her passion of travel and creative writing into Travel Marketing and Media. 

What I do

I’m a Freelance Creative Writer. 

On my travel bucket list

Verona, Italy & Santorini, Greece have my heart.

My fave food

My favorite food consists of cheese, or anything spicy. 

My favorite people in my life

My favorite people in my life include my family, friends, and my cat Macy! 

Emily B

As a North Carolina native, Emily spent most of her summers on the coast so her love for the sea and adventure developed at an early age. Since moving to New York, Emily has built a career around travel and looks forward to exploring more of Southeast Asia and South America in the future.

What I do

Freelance writer for social media, websites, destinations, and blogs. 

On my travel bucket list

Vietnam, Australia, and Costa Rica!

My fave food

Anything Italian and a really good cheeseburger!

My favorite people in my life

Family and my friends/travel buddies!

Svetlana I

Svetlana is known for her detail-oriented nature and her desire to learn. She is multilingual, enjoys yoga, new experiences, and loves travel!

What I do

I make sure our clients get answers to their questions and get to the right courses at the right time

On my travel bucket list

All around Seattle, Vancouver, and Anchorage

My fave food

Anything-raw vegan with a steaming hot mug of pure cacao

My favorite people in my life

My mom

Jeanna Akins

She has spent over a decade in the Administrative world and has a knack for order and direction. She is our go-to for a wide array of services. If she doesn’t have the answer she’ll find it or get you to the team member that does!

Jeanna enjoys time with her family (which includes a 13 year old Yorkie), being out doors and bringing old objects back to life. She also has a passion for volunteering in her community.

What I do

I proudly provide services as Travel Marketing and Media’s business manager. Leading our concierge’s, creative team, and content production for Social Media Solutions as well as work with VIP clients and organize events for Sandra.

On my travel bucket list

Germany,  Iceland and Norway.

My fave food

Mexican, Italian and Thai food.

My favorite people in my life

My Family and friends for sure, life just wouldn’t be as great without them and a special shout out to my husband who puts up with me!

Tawney Clum

Tawney loves all things outdoors and treasures time with her friends and family. In her down time she takes advantage the beautiful  near by mountains and lakes while indulging in great fishing trips!

She loves her family and friends and a great family vacation!

What I do

Assistant Manager

On my travel bucket list

Ireland

My fave food

Artichokes

My favorite people in my life

My Children and my Husband

Sandra McLemore

Sandra created Travel Marketing & Media, a marketing agency for travel business owners who want to create a consistent stream of new clients so that they can have a wildly profitable travel business that brings them joy.

She speaks regularly at travel industry events around the world and in 2021 will launch her new travel magazine & travel accessories collection.

Sandra is also the host of Travel Market Report TV, the travel industry’s leading trade publisher, and the travel expert featured on Daily Mail TV, CNN, BBC World News, ABC, morning TV shows, and talk shows.

What I do

I create and teach our signature online course, our masterclasses, workshops and host the Travel Marketing Townhall meetings. I also provide webinars and keynotes for host agencies, consortia and large travel industry events.

On my travel bucket list

South Korea, South Africa, a river cruise, Sri Lanka, a world cruise!

My fave food

Vietnamese, Thai, Italian, Japanese.

My favorite people in my life

My husband Anthony, our baby Houston, my Goddaughter Nomi, and all of our amazing friends and family. We have an amazing village. And of course I’ll always love Oprah, Amy Porterfield and Donald Miller.