Vector (Source) File Types…and When to Use Them
JPEG (or JPG) – Joint Photographic Experts Group JPEGs might be the most common file type you encounter on the web, and more than likely the kind of image that is in your company’s MS Word version of its letterhead. JPEGs are known for their “lossy” compression, meaning that the quality of the image decreases […]
Love on Your Clients With This Awesome Tool
Today I wanted to share with you a really cool website that I wanted to share with you. I actually use it for personal reasons but can totally see how you would use it for business reasons. When Anthony and I got married we really wanted to do e-vites (email invitations instead of paper invitations). […]
25 Topic Ideas for Going Live on Facebook for Your Travel Business
As we have discussed in many of our Power Session videos, going LIVE on Facebook can be so scary when you first start. It’s a combination of how the tech, how you look and feel, your “set up” and of course, your content. So, we have a bunch of resources to help you with all […]
12 Things You can Automate in Your Business to Save You Time
If I had a dollar for every time that I felt that there weren’t enough hours in the day…. Or a dollar for every time night that I went to bed with my poor to do list still unfinished…. Or a dollar for every time that I felt overwhelmed with things to do – boring […]
9 Very Insightful Pieces of Data That Google Will Tell you About Your Own Website
Imagine if you owned a shopfront and you had a ton of potential customers coming in your doors but had no idea what they thought of your products. What did they look at? What did they touch? Where in your store did they spend the most amount of time? How did they get to your […]
An Incredible A-Z Glossary of Website “Stuff”
Unfamiliar waters are always intimidating. Especially when the waters are a rapidly changing ocean of terminology that is extremely important for the success of your website. Surprisingly, ‘bounce rate’ is not the tempo at which a ball bounces, and ‘clickbait’ is not used for fishing (it might be used for phishing though!). Feeling confused? Worry […]
What is a Hashtag and How do They Work?
Love to #hashtag? Good news! You can add tags (#vacation #dream #summer) throughout your blog and social media posts to reach more people. Why hashtag? Hashtags are like labels for content that people can search with to find relevant posts. Using hashtags can expand your post reach and help people find the content that matters […]
Getting Started with us on Social Media
How to get setup on Later.com and tips for setting up your business social media accounts Congratulations on making the decision to hand over your social media to a pro. For some people it’s a hard decision because if you’re a creative by nature, posting and looking for images is fun. But for those of […]
Why it Doesn’t Really Matter if You Like Your Brand Colors
If you’re about to choose colors for your brand there are two things you need to know before you make that decision: 1. NEVER choose colors based on what your favorites are, what you like to wear, what flatters your skin tone or what your walls are painted. It is completely irrelevant. It would be […]
The Science of Colors in Business
Color psychology affects our lives in so many ways, yet we often don’t realize the impact of our color choices on our website colors, on our stationery and packaging, in our retail store or office, in our marketing or our business clothing. RED FAMILY Red is a very powerful, dynamic color that reflects our physical […]
